1998 Shell Internal TINA Group Scenarios 1998-2020 Report
In 1995 Royal Dutch/Shell Group (“Shell”) initiated a scenario planning process to examine how the company should respond to the forces of globalization, liberalization, and technology. The resulting internal reports, first published in 1998, have now been unearthed by Jelmer Mommers of De Correspondent. The project group was named “TINA” for “There Is No Alternative” […]